Close-up of a X-Golf golf ball resting on a tee next to a golf club on a putting green.

X-Golf — Rochester, MN

Driving Engagement and Event Success Through Media & Marketing

 
 
 
 

What we did:

Photo, video, social media management, graphics, event promotion/ads


The Challenge

XGolf, a premier indoor golf simulator venue, wanted to showcase its cutting-edge technology, league culture, and event offerings to a broader audience. While foot traffic and member retention were strong, their digital presence and promotional strategy needed to match the excitement of the in-person experience.

They required a consistent stream of professional content to fuel social media, promote events, and highlight the community atmosphere: all while staying true to the high-energy, competitive, and social nature of the brand.

Our Solution: Integrated Content & Marketing Support

Cura Studios became XGolf’s full-service media partner, producing and managing everything from visuals to ad campaigns.

Photography

  • Captured high-energy action shots of players and leagues

  • Professional lifestyle and venue imagery for web and social

  • Event coverage, including tournaments and community nights

Video Production

  • League highlight reels and recap videos

  • Short-form promotional clips for social ads

  • Simulator demos and swing analysis content

Social Media Management

  • Content planning and posting across Facebook & Instagram

  • Consistent visual identity using brand-aligned graphics and templates

  • Strategic hashtag and engagement campaigns to increase reach

Graphics & Creative Design

  • Branded graphics for event promos, seasonal offers, and league announcements

  • Consistent styling across print and digital channels

Event Promotion & Advertising

  • Paid Facebook & Instagram ad campaigns to boost event sign-ups

  • Creative ad variations for A/B testing

  • Targeted local audience segments for maximum ROI

Results

  • Increased event attendance through targeted ad campaigns and high-quality promotional content

  • Boosted social media engagement and follower growth with consistent, brand-aligned posts

  • Enhanced XGolf’s professional image with a library of premium photo and video assets ready for ongoing use

  • Established a repeatable content and ad strategy to support future seasons and events

Key Takeaway

By uniting photo, video, social strategy, and ad management, we helped XGolf translate their in-venue energy into a compelling online presence — driving both community engagement and event revenue.

“Cura Studios has given us a consistent, professional voice online that matches the energy inside our venue.”
— XGolf Management

A young man practicing golf in an indoor simulator at X-Golf Rochester, Minnesota, preparing to hit a golf ball with a driver club.
A cold cocktail in a glass jar mug with a lemon wedge and a black straw, placed on a bar mat on a light-colored surface. In the background, a large wooden barrel with a face painted on it is visible against a brick wall.
Close-up view of a golf ball resting on a tee, with a golf club behind it on a green golf course.
A promotional poster with text about rainy weather and birdies inside, featuring a golf ball on a tee in a rain-soaked golf course, and announcing extended hours open from 9AM to 9PM on July 11th.